About Josephine

Josephine Platt MSc — Multidisciplinary Entrepreneur, Content and Business Strategist, Somatic Guide.

I help visionary women expand leadership, embody possibility, and grow businesses that thrive structurally, financially and somatically. By cultivating somatic awareness and strategic clarity, I guide clients to recognize openings others overlook, create systems that actually work, and step fully into their next level of influence and impact.

My perspective blends an anthropological lens (MSc), somatic and nervous system trainings, five years inside travel tech startups, and a decade shaping stories and strategy. I’m shaped by a life lived in motion – across cultures and continents, from Mexico to the Middle East; through creative landscapes as a writer, editor and anthropologist; and at the intersection of body, mind, and business, where embodied awareness meets strategic clarity and long-term vision.

My work sits at a rare intersection: somatic and nervous system capacity, business strategy and execution, and pattern recognition across culture, identity, and opportunity.

I read what others miss. Not just markets or messaging, but nervous system signals, creative impulses, identity shifts, operational gaps, narrative threads and the deeper architecture beneath a vision. I track the body, the system and the story at the same time, and then build from there.

Clients come to me because they don’t need motivation or surface-level strategy. They need someone who can hold the whole ecosystem: vision, embodiment, structure and execution. Someone who can sense the emerging shape of what they’re building and help them inhabit it fully.

My world is deeply multidisciplinary. Founders, luxury travel advisors, transformational coaches and others trust me because I can meet them at every level: strategic, somatic, creative, operational and visionary.

I help them move from scattered potential to a vision that is fully actualized: a brand and business they can inhabit, embody and transmit with precision. I wear different hats, and guide clients to build both conceptually and practically. I offer practical and hands-on business construction, built from the body-up.

I spent five years in travel tech startups and over a decade as a lifestyle journalist, editor, and cultural insights researcher – and I remain a travel editor specializing in luxury travel, as well as a content strategist working with travel advisors and entrepreneurial networks. I’ve covered fashion weeks, interviewed designers, reviewed wellness retreats, and written about everything from behavioral trends to boutique hotels, documenting the ways people move, create, desire and express themselves. It was an apprenticeship in story and sensibility: learning to read aesthetics, atmospheres, human behavior and the emotional logic of how people shape their worlds.

I’ve always been a storyteller and metaphor has always been my native language – the way I map meaning, pattern and possibility.

That instinct deepened during my Master’s in Social and Cultural Anthropology, at UCL, where I studied how humans construct belief, identity, cosmologies and meaning – the internal beams that hold a life together.

My ethnographic fieldwork in Ecuador, in 2023, researching into neoshamanism and ritual healing, within the context of ayahuasca tourism, brought me into the subtle architectures beneath transformation. It taught me to read energy the way others read spreadsheets: attuning to the unseen frameworks that shape how people shift, choose, believe and become.

After writing my dissertation from the Galápagos Islands, I chose to live nomadically. Moving between islands, cities and mountains (in Panama, Mexico and the USA) taught me how environments reorganise the nervous system and how movement reshapes the interior layout of a person.

Transformation stopped being academic and it became visceral. You feel the architecture of a self change as much as you think it.

In between the ruptures, reinventions and a relocation to Panama, which brought both anxiety and expansion, I turned to somatics and mind–body coaching. What started as a way to understand myself evolved into a professional path: I became a coach, deepening my practice through trainings in somatic coaching, polyvagal theory, reiki, and psychedelic integration and ethics.

My gift revealed itself: the ability to read bodies, systems, stories and energy as one interconnected architecture.

Alongside this inner work, I held remote Head of Content roles in tech: directing brand voice, managing writers and creators, developing thought leadership for founders, building systems that helped companies move with coherence. Strategy became another form of architecture: turning vision into structure.

Over time, these threads fused into a single methodology: The Somatic Architect™ Method, a body-up approach to leadership, business and vision expansion.

I work with women who are ready to fully step into their visions. To expand their seat of leadership, and to become the person capable of holding what they’re building – structurally, energetically, and strategically.

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